New Balance 740: The Classic Running Shoe Reimagined for Everyday Fashion
This autumn, New Balance announced the release of their beloved 740 series. Inspired by the classic running shoe designs of the 2000s, the New Balance 740 has evolved into a staple of everyday fashion.
Originally, the 740 was renowned for its comfort and quickly became a favorite among runners. Known for its ability to handle any challenge, it was celebrated as a reliable running shoe. Today, New Balance has reimagined the 740 for daily wear. Rest assured, the 740 retains its iconic classic design and original features.
Bryan Lynn, Global Vice President of Lifestyle at New Balance, stated:
“The 740 is not just a reinterpretation; it’s a rediscovery of what made the original so special. We’ve preserved the essence of the 740, ensuring that the reissued model delivers the same level of comfort runners loved, now in a design that fits seamlessly into modern wardrobes.”
Every element of the 740 is designed to provide unmatched comfort. The ABZORB midsole absorbs impact with a combination of cushioning, while the breathable upper and reflective accents make it a must-have.
The New Balance 740 has been refreshed for the autumn collection with vibrant new colors, which are sure to become instant favorites in your retro rotation. True to its name, the New Balance 740 is ready to accompany you from 7:40 in the morning to 7:40 at night.
Style Tips with New Balance 740
These shoes are effortlessly versatile, making them easy to mix and match with your daily wardrobe. Here are some style ideas:
Casual Look
Pair the 740s with jeans and a simple t-shirt or hoodie. Add a bomber jacket or denim jacket for a stylish twist.
Sporty Style
Wear them with joggers or sweatpants and a sporty top or sweatshirt. This look is not only comfortable but also trendy.
Smart Casual
Combine the 740s with chinos and a button-down shirt. This outfit strikes a perfect balance between smart and casual, ideal for social gatherings or casual Fridays at work.
Streetwear Vibe
Opt for an urban streetwear look by pairing the 740s with cargo pants, an oversized tee, and a bomber jacket. Complete the look with accessories like a cap or crossbody bag.
Summer Outfit
In warmer weather, pair the 740s with shorts and a breathable shirt. Add a bucket hat or sunglasses for a fun summer touch.
Last but not least, have fun experimenting with different looks with the New Balance 740. Enjoy styling your 740s!
About New Balance
Headquartered in Boston, MA, and independently operated since 1906, New Balance continues to create positive change worldwide. Through sports, the brand empowers individuals while operating five factories in New England and one in Flimby, UK.
Explore collaboration opportunities with Twinkle So Bright, including guest writing, paid blog collaborations, advertising your products and services, or taking advantage of our shopping service.
You May Also Like
New Balance Fresh Foam X Hierro for Trail Runners and Hikers
Chuck Taylor All-Star XX-Hi Knee-High Chucks: The Perfect Blend of Comfort and Bold Fashion
